The concept describes the process of acquiring knowledge, skills, values, or attitudes by observing the behavior of others, along with the consequences of that behavior. It encompasses learning that occurs without direct experience. For example, a child observing an older sibling being praised for sharing toys may learn the value of sharing and be more inclined to exhibit that behavior.
This form of learning is essential for social development and adaptation. It allows individuals to learn from the successes and failures of others, reducing the need for potentially risky or time-consuming direct experimentation. It plays a crucial role in the transmission of cultural norms, the acquisition of social skills, and the development of prosocial behaviors. Historically, the exploration of this learning mechanism has significantly advanced understanding of human behavior and social cognition.